Michael Icenhauer, owner of the popular Rainey Street bar Icenhauer's, is thrilled to announce the opening of a second bar and lounge: Sellers Underground, located on West 4th Street. The one-story, 5,800-square-foot cocktail lounge opened its doors at 213 West 4th Street in December of 2016. “The Warehouse District has long been a place for the best of Austin nightlife. We are looking forward to being a part of that, while raising the bar and bringing something unique and exciting to the area,” said Michael Icenhauer, owner of Icenhauer’s and Sellers. “The Sellers customer experience will be for everyone. It will be sophisticated, but with the Texas friendliness that everyone expects.” Offering lounge seating, a great cocktail program, seasoned bartenders, a variety of music entertainment, and a private event space, the bar, designed by Michael Hsu Office of Architecture will be a great destination for locals and travelers. Glowing bottles will illuminate a rich atmosphere of velvet, brass, and wood, giving Sellers the underground feel of a 1970’s basement lounge in modern downtown Austin. Sellers marks Michael Icenhauer’s second bar in the Austin area, and there’s more to come from his newly formed company, Icenhauer Ventures.